Website Guidelines

To ensure consistency on the website a few website guidelines have been set. The website should compliment the Pharmacists Mutual brand as a whole and should be as consistent as possible with fonts and colors used.

Home gallery images

Image sizes do not have to be exact in order to become a slide. The dimensions of the elements wrapping slide content by screen sizes are as follows; large (1400 x 342), medium (720 x 332), small (320 x 292). Large and medium have the header laying over the image, where small is padded on the top.

Agent head shot photos

All agent head shot photos should be cropped to 225 x 284.


To ensure consistency from print to website materials please reference the color pallette. Always use the RGB or HEX value for colors used on the website.


Open Sans font
Bitter font
Verdana font